Sr. Marketing Manager - SEO/GEO - Content Creator
A marketing leader with 12+ years of experience driving revenue growth, lead generation, and brand visibility for B2B and home services brands, Michele has a proven track record of delivering triple-digit increases in conversion rates, leads, and ROI while managing multimillion-dollar budgets. Skilled at blending data-driven marketing strategy with cutting edge design, Michele has scaled brands to new elevations.
Marketing Expertise to Elevate Your Brand
Digital Marketing
PPC Ads (Google, LSA, Meta), SEO/AEO, Lead Generation, CRO, Website Development
Marketing Automation
Hatch AI, HubSpot, Service Titan, Email Marketing, CRM Marketing, Chat & Online Booking
Social Media Marketing
TikTok, Instagram, YouTube, Facebook, Paid Ad Campaigns, Organic Growth, Content Creation
Brand Managment
Market Research, Competitor Analysis, Brand Audits, Rebranding, Launch Planning & Success Tracking
Creative & Design
Graphic Design, Video Production, TV/Radio Ads, Copywriting, Adobe CC, Generative AI, Canva, Figma
Analytics & Reporting
Google Analytics, Excel Analytics, Power BI, KPI Reporting, Data Analysis & Visualization, ROAS/ROI
Marketing Strategy
Competitor Analysis, Budgeting, Marketing Spend Allocation, Growth Strategy, Marketing Plans
Reputation Management
Review Generation, Review Answering, Google Business Profile, Yelp, Third Party Directories
AI Tools
ChatGBT, DALL-E, Adobe Photoshop, Gemini, Meta AI, Adobe Firefly, Adobe Express, Canva, CapCut
